Marketing and Events Coordinator

Marketing and Events Coordinator

Working closely with the local leadership, sales and sales support teams in a matrix environment, this role’s primary driver serves as an internal business partner for marketing communications and lead generation. Supporting the Head of Marketing to build and execute the local marketing plan (incl. demand generation campaigns & events), to meet lead generation and market awareness targets in line with the country plan while adopting Group strategic direction and global best practices. 

This role incorporates the following:

• To support Head of Marketing in the execution of all effective marketing campaigns and activities for product launches, programs and promotions to ensure the optimal mix of marketing collateral advertising, video, public relations, social media, email blasts, etc., to create awareness and demand
• Working with the marketing & local team, to craft engaging B2B integrated marketing content and campaigns to acquire and retain customers and generate brand awareness.
• To conduct market research & analysis to drive business insights
• To coordinate key milestones and deadlines to ensure campaigns are completed accurately, on time and within Jungheinrich brand standards, while maintaining accurate budget, forecasting, tracking and measurement of marketing campaigns
• To provide reporting to the Head of Marketing and the local management team of campaign results, including analysis and evaluation of KPIs
• To coordinate company events and initiatives including trade shows, customer days, product demos, roadshows, customer application reviews and partner events.
• To manage and optimise our website & social media presence
• To work within a budget and report any overspend
• To engage internal network and/or external suppliers as needed and ensure final deliverables meet local market needs.
• Ensure accuracy of marketing materials and provide formal sign-off if necessary
• Supporting database management & marketing operations

The Person

Working in collaboration with the Head of Marketing based in the UK, and the management team based in Ireland, we are looking for a highly creative individual, self-motivated, with expert organisation skills, well able to work on their own initiative, with an ability to influence at the highest level. Candidates must have previous experience within a similar role and be able to demonstrate the following:

• Strong initiative with an ability to work both independently and in a team.
• Comfortable working in a matrix environment with multiple stakeholders
• Strong collaborative skills with excellent communication skills
• Excellent time management skills
• In addition, the candidate must show proficient attention to detail skills, with marketing knowledge & a passion for brand strategy

Essential requirements:

• Bachelor’s degree in marketing, Business, Communications, or a related field
• Previous experience in B2B marketing, agency or client-side
• Proficiency with CRM & Marketing Automation tools, including Marketo, SAP, Microsoft Office
• Experience of working with creative agencies and in devising digital campaigns
• Able to travel occasionally to other JH sites in the UK or Germany

In return, we offer:

We invest in talent and have a culture of openness, integrity and respect. Our remuneration package is highly competitive and includes:

• Competitive Salary
• Performance related bonus
• Hybrid working arrangement
• Company health insurance plan
• Generous occupational sick pay scheme
• Company pension contribution
• Long service recognition
• Company mobile phone and laptop provided
• Life assurance with death in service benefit
• Generous annual leave incorporating long service
• Employee Assistance Program
• Plus, many more

Apply now to join a team of people at Jungheinrich, who will assist you to achieve your career objectives, and who are passionate to succeed.